Marc Jacobs & Diet Coke
Check out Marc Jacobs rocking his man skirt, or kilt rather and putting that ripped body to WERQ for the new Diet Coke ad campaign that launches this week in several European cities and in print in the U.K. including: Glamour, Company, Elle, Marie Claire, InStyle, Cosmopolitan and Stylist magazines.
Hotty McJacobs took over as the creative director for the pop giant early this year (2013). In the ad you can see him hoisting the over sized pop can, catching or supporting model Ginta Lapina in a modern pin-up look. From popping his top to spraying his soda everywhere, Jacobs certainly brought some fun, sexy charisma to the campaign (as usual).
The whole thing was photographed by Stéphane Sednaoui, the ads are part of the “Sparkling Together for 30 Years” campaign marking the brand’s anniversary in Europe, which also featured Jacobs in a new short film — highlighting some major fashion trends over some 30 years in a time-traveling photo booth … Why not?
You can see the rest including the video on the next page. Cheers!
Here’s my favorite ad below: